And having since brought in vital cash for many organisations, it’s proved an inspired change for all concerned – and one which earned Kay Coleman & Associates the Best New Community Champions title at the Best New Tees Business Awards, in association with PD Ports.
A complete wraparound service for charities doing amazing work but struggling organisationally and/or financially, Kay Coleman & Associates analyses what is needed and provides structured support to grow, develop professionally and help more beneficiaries.
Having launched in April 2019 with just Kay at the helm, the extra charity work means K&A now has three associates who go above and beyond to help Teesside good causes support the most vulnerable and deprived in our communities.
The organisation has secured funding for charities with poor track records in fundraising go on to help people into employment and training, to move away from benefits, to move from experiencing homelessness into tenancies and to avoid food poverty.
But Kay, who runs the business from her Ingleby Barwick home, says it’s the charities who are the real heroes.
After picking up her award from category sponsors Vistech Services, she said: “They’re the ones who do all the hard work, they’re the ones on the front line.
“It all started completely by chance. I normally write bids for commercial companies but that dried up overnight due to the pandemic. But a chance conversation with a charity saw me look and think ‘ok, this is actually quite similar to writing a bid’.
“At the end of the day, you are reassuring them that you’re a safe pair of hands to handle the money and that it goes to the right people. So I thought ‘let’s see what we can do’ and it just sky-rocketed.”
In an increasingly social media-driven world, Kay admits: “I don’t advertise, I don’t have a social media presence, it’s been very much under the radar. Word of mouth, that’s how I get my referrals and I’m kind of swamped!”
She added: “Last week, for one charity, I won them two – each was worth £50,000, so I won them their annual turnover in two days and that is transformational.
“At the end of the day, I always think about the difference the money is going to make on the frontline for those charities.
“To get them anything, to me it doesn’t matter if it’s £500 or £50,000, it’s the difference it makes to the charity and its beneficiaries.
“Now I just want to do more of the same. I’ve got no plans to take over the world, I just want to help as many charities as I can.”